Head of Sales and Marketing

Location: Remote Working Mainly - Head Office - Bury

Salary: Competitive

Rowe Hankins Ltd. is expanding, leading to an opportunity to the Company at a senior level as a Head of Sales and Marketing who would report to the Chief Executive Officer. You will ideally come from the railway industry, with a comprehensive understanding of railway traction and or with an electrical / mechanical / electronic background. In addition, you should have relevant knowledge of Bidding & Tendering within the Railway industry. You will have an entrepreneurial approach to Sales, along with Engineering knowledge.

The successful candidate will lead the Sales team and the Marketing communications strategy to contribute towards the growth of Rowe Hankins Ltd. You will be responsible for developing the future of the Company and promote the brand of Rowe Hankins Ltd. The main focus will be on growing / expanding the business portfolio both UK and Overseas with a target growth of over £1m increase year on year.

You will be based remotely with your time to be taken up with depot / customer visits UK wide and at times requiring international travel and reporting to the main office in Bury as required.

Principle responsibilities, but not limited to:

• Collaborate with the Sales & Marketing teams to plan and lead the Sales strategy.
• Collaborate with team members and business departments, to produce the Annual Sales Plan.
• Work with the Sales Team to set sales objectives and align to the Business Plan including budgets and ROI.
• Produce and deliver to the business KPIs that are SMART and demonstrate your successes.
• Map and track all works being worked on and future business using the Company CRM, to show as a minimum, works bid upon, working on, won, lost, including a lessons learned metric.
• Work collaboratively with the Sales & Marketing teams and relevant departments to understand the market, analyse customer needs and identify opportunities to increase revenue and the Sales pipeline.
• Lead the Marketing strategy and identify new revenue opportunities and optimise Rowe Hankins Ltd., Marketing processes.
• Improve product marketability and external communications by liaising with the relevant departments to aid with R and D, PR and corporate communication, advertising, data analytics, social channel management, annual media campaigns and events.
• Lead and evaluate the Marketing and Sales objectives and communicate relevant information in meetings and reports.
• Continually assess and track effectiveness of campaigns and activities to ensure the budget spend delivers a ROI.
• Maximise Sales and Marketing opportunities around keys dates and negotiate third party deals when necessary, using your knowledge and understanding of contract law.
• Sustain rapport with key accounts by making periodic visits, exploring specific needs and anticipating new opportunities.

Please click the 'Apply' button to submit your application.