Email marketing - This is English

We provide industry leading email marketing solutions to our clients. By using the very latest email marketing technology and dedicated clean servers, we can provide the very best response rates.

Highly targeted

Railway People has a candidate database of over 600,000 industry professionals. Our site users are extremely loyal to us and many of which are not available to engage with elsewhere.

We welcome over 16,000 new candidates per month so you always have a fresh pool of talent to communicate with.

We are able to segment email campaigns by:

• Country of residence
• Nationality
• Job Title
• Skill set
• Salary
• Plus many more parameters

Recent examples:

1. Our client, BP, had a campaign to attract blow out prevention professionals.
2. Our client, Fircroft, had a number of drilling opportunities available globally

Click images to see emails:
 

3. Our client, Fluor, wanted to attract potential candidates to a recruitment event in the UK.
4. Our client, Shell, wanted to attract only Chinese speaking engineers to work in China.

Click images to see emails:
 

Excellent design, perfectly delivered

You provide the HTML and images that you wish to send or we can collaborate with you to create the design that you are looking for. Our specialist in house design and marketing team are experienced in providing designs that deliver results. When we send your email, it will always be sent at the optimum time of day. Our unique algorithm means that your email will reach the recipient's inbox at the time that they are most likely to open, read and clickthrough.
 

Performance reporting

Once we have sent your email, our service does not stop there. We can provide fully comprehensive reporting. We are committed to providing you with full reporting on send, open and clickthrough rates.

Social reach

As an additional option, we can promote your email via our network of social media pages to increase exposure. This has proved to be an extremely popular choice for delivering excellent results.

Other email options

Featured recruiter in our candidate newsletter

If you would like to raise your brand profile and really get the message across to our global database of candidates, you can use our featured recruiter solution. Sent to our entire database of over 580,000 candidates on a bi-monthly basis, this allows you to have a longer message with trackable links as well as displaying your logo. Our clients can also sponsor these emails, all we need is a logo and location where you would like us to send you the traffic.

Click images for examples: